AI Systems Builder

I Build the System.
You Run the Business.

I help independent practitioners and small business owners turn Claude into their operations team — custom AI that knows your business, produces branded deliverables, surfaces the data that matters, and runs automated tasks on a schedule. Not a chatbot. An operating system.

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The Reality

You Didn't Start Your Practice
to Do Admin Work

You're a consultant. A strategist. An advisor. But every week, you spend hours on operational tasks that have nothing to do with the work your clients pay you for.

"I rewrite my background every conversation."

You open Claude, explain your business from scratch, get generic output, and wonder why people say AI is transformative.

"I spend Monday mornings catching up."

Industry news. LinkedIn drafts. Pipeline updates. Client prep. By the time you're caught up, half the day is gone.

"My proposals take hours, not minutes."

Every client deliverable starts from a blank page. Same structure, same formatting, same brand — but you rebuild it every time.

What if your practice ran itself while you did the work that matters?

What I Build

Your Practice.
Powered by AI.

I don't teach you AI. I build you an AI operating system — custom to your practice, running on Claude, producing real output from day one.

Custom AI Skills

I teach Claude your business — your services, your terminology, your brand voice, your methodology. Once it's trained, every output it produces is already aligned to your practice. No more re-explaining who you are every session.

Automated Operations

Scheduled tasks that run daily, weekly, or on demand — without you touching anything. Intelligence briefs delivered to your inbox. LinkedIn drafts waiting for review. Pipeline updates logged overnight.

Intelligence & Deliverables

Branded proposals and client documents generated in minutes — plus dashboards, trackers, and monitoring systems that give you real visibility into your business. I spent a decade building analytics at enterprise scale. The systems I build for clients reflect that: they don't just save time, they surface insight.

The Proof

I Built This for Myself.
Then I Started Building It for Others.

I run a consulting practice alongside this work. When I found myself spending 10+ hours a week on operations — proposals, research, content, pipeline tracking — I built a system to handle it. The practice kept its depth. I just got my time back.

8
Automated Tasks Running Daily
4
Document Formats On Demand
75 min
Weekly Ops Time — Down from 10+ hrs
Daily
Intelligence Briefs Before Coffee
1
Custom Diagnostic Engine Built

One person. Enterprise-grade infrastructure. That's the system I build for my clients.

How It Works

Built With You.
Not For You.

This isn't a course, a tutorial, or a done-for-you black box. I build your system alongside you in focused working sessions — so you understand it, own it, and can maintain it.

01

Discovery Call

Free. 30 minutes. We map your practice operations, identify what's eating your time, and scope what to build. If it's a fit, I send a proposal within 24 hours.

02

The Build

2–4 working sessions over 1–2 weeks. I drive the build, you provide the context. Custom skills, automations, templates — tested end-to-end.

03

You Run It

You walk away with a working system, a maintenance guide, and a 30-day check-in to make sure everything sticks. The system lives on your machine. Nothing depends on me.

Is This You?

Built for People Who
Build Things Alone

This is for you if…
  • ✓ You run an independent practice or small business
  • ✓ You're already paying for Claude but using it like a search engine
  • ✓ You have repeatable workflows you do every week that feel like they should be automated
  • ✓ You want a system, not another course to watch and forget
  • ✓ You value your time at more than the cost of this engagement
Probably not for you if…
  • ✕ You're looking for a cheap AI tutorial
  • ✕ You don't have a clear business or client base yet
  • ✕ You want someone to "just do it" without your involvement
  • ✕ You're comparing this to $50/hour freelancers on Upwork
About

Systems Thinker.
Always Have Been.

I've spent my career building systems that help people make better decisions.

It started on the court — I was a Division I point guard at Illinois, where reading the floor meant processing information faster than everyone else and making the right call under pressure. It continued in the corporate world, where I spent a decade building people analytics from zero to a department serving 55,000 employees at a Fortune 25 company — designing the dashboards, models, and data systems that drove workforce decisions at enterprise scale. And now it's taken a new form — building AI-powered operating systems that let independent practitioners and small business owners punch way above their weight.

The thread is the same: take complexity, build structure around it, and give people the clarity to act. The tools just keep getting better.

Krista Reinking
Let's Go

Ready to Build
Your Operating System?

A 30-minute discovery call is all it takes to find out if this is right for your practice. No pitch. No pressure. Just a conversation about what's possible.

Book a Discovery Call